
Originally Posted by
Mick Ronson
we've always had terrible PR. my Dad, CU Law grad, back in the late 80's and through the mid 90's used to bitch endlessly about how we had a bigtime football product and smalltime AD and PR....not exactly the term he used, but what he meant. his main contention that while CU had as good a football program in the nation for half a decade they consistently failed to grow the AD as a whole with the additional income and national pub. that the Tharps of the world were happy with the status quo and martinis and Dolan's.....and really should have been capitalizing on the moment. and that extends to the way we've done PR or sold the basketball program for 20 years since the MNC team. when i was in grad school, i used to sit in the UMC in the AM and watch the delivery trucks come and go....and 2 out of 5 had a Denver University or DU hoops ad on the truck. here we are be outmarketed on our own campus! worse than that, the extent to which the hoops program got some salesmanship was you would get a mass student email before big games (KU) that was amateurish font and the color scheme was purple. purple. not black or gold, purple. talk about lazy and ineffective. obviously Bohn has done better marketing but the PR and handling perception has been dreadful.