1. Completely equal revenue sharing. Having the largest media markets in one division becomes pretty irrelevant if those programs aren't earning more for getting on national tv more. And all things being equal, ABC/CBS/ESPN will always choose an LA team over a Denver team. 2. Championship Game is not fixed in a South Division city. The Big 12 compounded its divisional inequity problem by having the championship game in Dallas. This game needs to be played in Las Vegas every year, which would be a media bonanza and a trip I'd often make even if CU wasn't playing. Higher seeded team's home stadium would be 2nd best, but I think this makes the game less of an "EVENT" while Vegas would market the hell out of this game for us. 3. No fixed cross-division rivalry games. With a 9-game conference schedule, everyone would play the 5 in-division teams every year and then 4 of the 6 cross-division games every year. That means that we'd go to LA, AZ and SF every 2/3 years while having a program from those areas coming to Boulder every 2/3 years. It's not as good as the every year we'd get by being in the same division, but it's not that bad either. 4. Pac-12 television network. This must be formed as part of the deal. It would ensure that every game is on tv and help to balance things out further. This would also be a major boon to revenue.