Discussion in 'Colorado Basketball Message Board' started by Shldr2Shldr, Jan 14, 2016.
Doing their best to make lemonade.
I hope they don't do anything with PA updates because I personally couldn't give a **** about who wins the Broncos game and I don't want it distracting and detracting from watching the most entertaining sports team in the state.
Beer specials, early entry to the keg, all while making the decision a little bit more appetizing for bronco fans is a win. Its good that CU is not operating in its own bubble but taking a look at the greater sports landscape in the state.
I think the term is "market awareness"
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