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CU Buffs seek TV partners for football games

Discussion in 'CU Buffs Newsroom' started by RSSBot, Jun 2, 2011.

  1. RSSBot

    RSSBot News Junkie

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    By Kyle Ringo Camera Sports Writer

    SEATTLE -- For the first time in 16 years, the Colorado athletic department is talking with television networks and local Denver stations about the possibility of broadcasting some of the Buffs` football games this fall.

    Originally posted by Daily Camera
    Click here to view the article.
     
  2. Clean Undies

    Clean Undies Flagship of the 12-Pac Club Member

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    Wow. Five down, eight games to go.

    There's some big name programs without a TV broadcast commitment at this point:
    Cal
    Oregon
    @ Stanford
    @UCLA
    @UW
    @ASU
    Arizona
    Wazzou

    There's still lots of time for MB to negotiate some contracts and get the buffs on the boob tube. There's also some risk of some KOA/Internet moments in our future.

    How many more games can we realistically expect? Which networks? How much revenue will the CUAD will come from TV this season?
     
  3. Buffnik

    Buffnik Real name isn't Nik Club Member Junta Member

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    Figure about $100k per game that Bohn is able to sell. It will definitely help.
     
  4. Duff Man

    Duff Man Moderator Club Member Junta Member

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    Pretty cool. I miss the days of flipping to Channel 4 to watch CU beat up on Northeast Louisiana when my family could not make it up to Boulder for the game.
     
  5. Clean Undies

    Clean Undies Flagship of the 12-Pac Club Member

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    I am curious. Has anyone ever seen what the average televised viewership is for a CU game, at home and away.

    While stadium attendance is readily available, TV viewer numbers are not as easy to find. Can a CU game bring in 100K Buff fans anytime they are on TV? 500K? A million? Then there are the opponent fans base + the casual viewer. These would all be good marketing inputs when negotiating a third tier contract.

    Under the old B12 arrangement, I figure CU would get paid somewhere around $800,000 per televised appearance on average. The new P12 deal increases the network payout to $1.75M.

    In the context of the conference deals, the $100K per game is almost offensive.

    At what point is there a business model to guarantee a broadcast on BuffTV and/or ESPN3 Internet broadcast instead of getting buried on some regional or local backwater network?
     
  6. Buffnik

    Buffnik Real name isn't Nik Club Member Junta Member

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    http://www.dailycamera.com/top-sports/ci_18196903

    Being 3rd tier significantly reduces the value. What it means is that if ABC/ESPN wants a particular game, they get it. If they pass, Fox has the 2nd tier right and may pick it up. If both pass, the 3rd tier partner gets the game and only has 12 days notice.
     
  7. MtnBuff

    MtnBuff Not allowed in Barzil 2 Club Member

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    One of the strange things that happens is that teams in almost any sport that are on TV regularly see an increase in ticket sales as well. I think that handled well this could be an opportunity to really build CU as belonging to the state of Colorado and draw more fans in from outside the alumni base as well as getting some more of the alumni base in the state back in touch and interested.

    Living outside the Denver metro I also hope that it is a CU Buffs network type of deal with broadcast partners in Colorado Springs/Pueblo and even on the west slope in the Grand Junction area broadcasting to surrounding areas.
     
  8. Clean Undies

    Clean Undies Flagship of the 12-Pac Club Member

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    I'm hoping that ESPN3 picks up all of them.
     
  9. Darth Snow

    Darth Snow Hawaiian Buffalo Club Member Junta Member

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    Just having 90% of the games on TV would be a big accomplishment
     

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