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Big 12 & Pac 10 Media Markets (plus some outliers)

Discussion in 'Colorado Football Message Board' started by Buffnik, Mar 2, 2010.

  1. Buffnik

    Buffnik Real name isn't Nik Club Member Junta Member

    Mar 20, 2009
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    I thought this might be good to put on record so that we all have it as a reference.


    Obviously some of these are shared markets, but I believe the Big 12 wins in all of these with three possible exceptions. First, Des Moines-Ames, where Iowa may be #1 since 90% of the population in that market is in Des Moines. I also assumed that CU beats AFA in the Rt. 25 corridor from the Springs through Pueblo. And I gave El Paso even though that's probably very fragmented. Regardless, cable networks covering those areas would likely consider ISU, CU and the B12 Texas schools, respectively, to be within the footprint. For the Pac, I put in markets like Las Vegas, Fresno and Honolulu where the cable networks would be likely to carry the conference's games. I also only included the top 129 (all markets with 200,000 or more tv households).

    Big 12
    5. Dallas-Ft. Worth (2.54 million tv households)
    10. Houston (2.12 million)
    16. Denver (1.54 million)
    21. St. Louis (1.25 million)
    32. Kansas City (0.94 million)
    37. San Antonio (0.83 million)
    45. Oklahoma City (0.69 million)
    48. Austin (0.68 million)
    61. Tulsa (0.53 million)
    69. Wichita-Hutchinson (0.45 million)
    72. Des Moines-Ames (0.42 million)
    76. Omaha (0.41 million)
    87. Harlingen-Weslaco-Brownsville-McAllen (0.35 million)
    89. Waco-Temple-Bryan (0.34 million)
    92. Colorado Springs-Pueblo (0.33 million)
    98. El Paso (0.31 million)
    105. Lincoln and Hastings-Kearney (0.28 million)
    109. Tyler-Longview (0.27 million)
    129. Corpus Christi (0.20 million)

    Pac 10
    2. Los Angeles (5.66 million)
    6. San Francisco-Oakland-San Jose (2.50 million)
    12. Phoenix (1.87 million)
    13. Seattle-Tacoma (1.83 million)
    20. Sacramento-Stockton-Modeston (1.40 million)
    22. Portland (1.19 million)
    28. San Diego (1.07 million)
    42. Las Vegas (0.72 million)
    55. Fresno-Visalia (0.58 million)
    66. Tuscon (0.47 million)
    71. Honolulu (0.43 million)
    75. Spokane (0.42 million)
    108. Reno (0.27 million)
    119. Eugene (0.24 million)
    120. Santa Barbara-Santa Maria-San Luis Obispo (0.24 million)
    124. Monterey-Salinas (0.23 million)
    125. Bakersfield (0.22 million)
    126. Yakima-Pasco-Richland-Kennewick, WA (0.22 million)

    Outliers for Expansion
    31. Salt Lake City (0.94 million)... Utah and BYU
    44. Albuquerque-Santa Fe (0.69 million)... New Mexico
    51. New Orleans (0.53 million)... Tulane
    82. Shreveport (0.39 million)... Louisiana Tech
    112. Boise (0.26 million)... Boise State

    Plus programs like UNLV, SDSU, Fresno St, Nevada, UNLV, Hawaii, TCU, Houston, Tulsa, Colorado State and Air Force would also improve ratings but not households in markets the respective conferences are already in. They may also be viable options for staying on local cable if the conference lost the #1 program in the area.

    More than anything, going through this data drove home for me why Texas and Texas A&M dominated all Big 12 discussions. San Antonio + Austin pretty much equals Denver... and they've got Houston and Dallas-Ft. Worth on top of that. Wow.
    Sexton Hardcastle likes this.
  2. LABuffalo

    LABuffalo Member

    Sep 9, 2009
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    L.A. is bigger than both Dallas and Houston combined. Bitches!:nod:
  3. SCB

    SCB Well-Known Member

    Jan 31, 2008
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  4. absinthe

    absinthe Ambitious but rubbish. Club Member Junta Member

    Dec 1, 2006
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    Center of the universe indeed, where is Liver to add to this.
  5. Liver

    Liver modded mod Club Member Junta Member

    Jul 8, 2005
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    LA is the center of the universe, but bigger doesn't always = better. mostly, i try to just defend california from the stereotyping and old, hackneyed cliches that are employed by haters against it. all in all, if all things were equal, i would move back to colorado and live in a more rural area, full time. i miss it.
  6. DesertDawg526

    DesertDawg526 Resident Dawg Club Member

    Sep 16, 2005
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    I think I saw a stat where currently the Pac-10 schools have 19% of the total U.S. TV marketplace. Amazing when you consider their TV contracts are the absolute lowest of all major BCS conferences.

    So, any school coming in should theoretically bring in at least 1.9% of all U.S. households to make it a worthwhile deal.

    Funny thing is, the Pac has got nothing with current TV contracts. But I think the next go around, with the current people leading the charge, we will see at least a doubling if not tripling or more of TV revenue contracts per school.


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