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College Football Economics 101

AlferdJasper

Well-Known Member
Been interested in how much money is involved in big boy football recently -- revenue, salaries, expenses, bonuses.

Sharing some thoughts and links I found interesting.

College Fooball: Revenue, Profits and Coaches Salaries

The Equity in Athletics Act requires annual reports from colleges and universities on athletic finances.

Total revenue (ALL SPORTS) for SEC schools, top five listed:

Florida $108,000,000
Alabama $104,000,000
LSU $100,000,000
Tennessee $ 93,000,000
Auburn $ 87,000,000
Georgia $ 81,000,000


Total revenue for the top ten schools is $900 million dollars.

And remember, these numbers are from 2008 and include only the SEC universities.



The article goes on to say:


For this year*, these are the top 10 highest paid coaches in college football:
Mack Brown, Texas $5,000,000
Bob Stoops, Oklahoma $4,300,000
Urban Meyer, Florida $4,000,000
Lane Kiffin, USC $4,000,000
Nick Saban, Alabama $3,900,000
Les Miles, LSU $3,800,000
Jim Tressel, Ohio State $3,700,000
Mark Richt, Georgia $3,100,000
Kirk Ferentz, Iowa $3,000,000
Bobby Petrino, Arkansas $2,900,000


*note, this was written October, 2010. So assuming he really means THIS year.
Will dig around and find their bonus details soon.
 
damn. lane sure is making a lot of money. you know, for not having accomplished anything in his career
 
I could have just linked the "top football coaching salaries" below, but since I expect some of these coaches, and some of the salaries will change, I'm c&Ping here so it serves as a reference when the numbers or names do change.

Lane Kiffin gets $4 million to say "Fight On!" and look bewildered?

And they doubled his salary from Tennessee days?

College Football Coaches Salaries - Top 100
1. Mack Brown, Texas
Pac-10
$5,100,000
2. Bob Stoops, Oklahoma
Big 12
$4,300,000
3. Urban Meyer, Florida
3. Lane Kiffin
SEC
USC
$4,000,000
$4,000,000
4. Nick Saban, Alabama
SEC
$3,900,000
5. Les Miles, LSU
SEC
$3,800,000
6. Jim Tressel, Ohio State
Big Ten
$3,722,000
7. Mark Richt, Georgia
SEC
$3,096,576
8. Kirk Ferentz, Iowa
Big Ten
$3,030,000
9. Bobby Petrino, Arkansas
SEC
$2,900,000
10. Mark Richt, Georgia
SEC
$2,900,000
11. Rich Rodriguez, Michigan
Big Ten
$2,900,000
12. Jeff Tedford, California
Big Ten
$2,807,500
T13. Gary Pinkel, Missouri
Big 12
$2,500,000
T13. Houston Nutt, Ole Miss
SEC
$2,500,000
T15. Mark Mangino, Kansas
Big 12
$2,300,000
T16. Paul Johnson, Georgia Tech
ACC
$2,300,000
18. Greg Schiano, Rutgers
Big East
$2,250,000
T19. Frank Beamer, Virginia Tech
ACC
$2,100,000
T19. Butch Davis, North Carolina
ACC
$2,100,000
T21. June Jones, SMU
C-USA
$2,000,000
T21. Lane Kiffin, TN (Gone to USC)
SEC
$2,000,000
T21. Gene Chizik, Auburn
SEC
$2,000,000
 
24. Al Groh, Virginia
ACC
$1,875,000
25. Bo Pelini, Nebraska
Big 12
$1,851,000
T26. Jeff Tedford, California
Pac-10
$1,850,000
T26. Steve Sarkisian, Washington
Pac-10
$1,850,000
T28. Mike Sherman, Texas A&M
Big 12
$1,800,000
T28. Art Briles, Baylor
Big 12
$1,800,000
T28. Steve Spurrier, South Carolina
SEC
$1,800,000
T28. Mark Dantonio, Michigan State
Big Ten
$1,800,000
T32. Ralph Friedgen, Maryland
ACC
$1,750,000
T32. Mike Leach, Texas Tech
Big 12
$1,750,000
T34. Chip Kelly, Oregon
Pac-10
$1,500,000
T34. Joe Paterno, Penn State
Big Ten
$1,500,000
T34. Randy Edsall, Connecticut
Big East
$1,500,000
T34. David Cutcliffe, Duke
ACC
$1,500,000
T34. Randy Shannon, Miami
ACC
$1,500,000
T34. Jim Leavitt, USF
Big East
$1,500,000
40. Steve Kragthorpe, Louisville
Big East
$1,450,000
41. Bret Bielema, Wisconsin
Big Ten
$1,400,000
42. Ron Zook, Illinois
Big Ten
$1,350,000
T43. Dave Wannstedt, Pitt
Big East
$1,300,000
T43. Gary Patterson, TCU
MWC
$1,300,000
T45. Danny Hope, Purdue
Big Ten
$1,250,000
T45. Rick Neuheisel, UCLA
Pac-10
$1,250,000
T45. Pat Hill, Fresno State
WAC
$1,250,000
T45. Rich Brooks, Kentucky
SEC
$1,250,000
 
Well, we know this list isn't 100% up to date because Brian Kelly is still shown at Cincy.

T45. Rich Brooks, Kentucky
SEC
$1,250,000
T49. Brian Kelly, Cincinnati
Big East
$1,200,000
T49. Jim Grobe, Wake Forest
ACC
$1,200,000
T49. Dan Mullen, Mississippi State
SEC
$1,200,000
52. Skip Holtz, East Carolina
C-USA
$1,160,000
T53. George O'Leary, UCF
C-USA
$1,150,000
T53. Paul Rhoads, Iowa State
Big 12
$1,150,000
T55. Dennis Erickson, Arizona State
Pac-10
$1,100,000
T55. Todd Graham, Tulsa
C-USA
$1,100,000
T55. Tom O'Brien, N.C. State
ACC
$1,100,000
T55. Greg McMackin, Hawaii
WAC
$1,100,000
T55. Dan Hawkins, Colorado
Big 12
$1,100,000
T55. Mike Riley, Oregon State
Pac-10
$1,100,000
T55. Bill Snyder, Kansas State
Big 12
$1,100,000
T55. Doug Marrone, Syracuse
Big East
$1,100,000
T55. Bobby Johnson, Vanderbilt
SEC
$1,100,000
64. Mike Gundy, Oklahoma State
Big 12
$1,050,000
65. Mike Stoops, Arizona
Pac-10
$1,025,000
T66. Frank Spaziani, Boston College
ACC
$1,000,000
T66. Dabo Swinney, Clemson
ACC
$1,000,000
T66. Tim Brewster, Minnesota
Big Ten
$1,000,000
T66. Jim Harbaugh, Stanford
Pac-10
$1,000,000
70. Tommy West, Memphis
C-USA
$950,000
71. Chris Petersen, Boise State
WAC
$900,000
T72. Bill Stewart, West Virginia
Big East
$800,000
T72. Larry Fedora, Southern Miss
C-USA
$800,000
T72. Steve Fairchild, Colorado St
MWC
$800,000
T72. Brady Hoke, San Diego State
MWC
$800,000
 
And there's your top 100 from whenever the list was written

T76. Dave Christensen, Wyoming
MWC
$750,000
T76. Ken Niumatalolo, Navy
Ind.
$750,000
T76. Pat Fitzgerald, Northwestern
Big Ten
$750,000
T76. Mike Locksley, New Mexico
MWC
$750,000
T80. Kevin Sumlin, Houston
C-USA
$700,000
T80. Kyle Whittingham, Utah
MWC
$700,000
T82. Bronco Mendenhall, BYU
MWC
$650,000
T82. Stan Brock, Army
Ind.
$650,000
T82. Bill Lynch, Indiana
Big Ten
$650,000
T85. Paul Wulff, Washington State
Pac-10
$600,000
T85. Bob Toledo, Tulane
C-USA
$600,000
T85. Troy Calhoun, Air Force
MWC
$600,000
88. Al Golden, Temple
MAC
$575,000
89. Mark Snyder, Marshall
C-USA
$500,000
90. Mike Price, UTEP
C-USA
$475,000
91. Dick Tomey, San Jose State
WAC
$460,000
T92. Mike Sanford, UNLV
MWC
$450,000
T92. Tim Beckman, Toledo
MAC
$450,000
T94. David Bailiff, Rice
CUSA 2
$400,000
T94. Frank Solich, Ohio
MAC
$400,000
T94. Derek Dooley, La. Tech
WAC
$400,000
T94. Gary Andersen, Utah State
WAC
$400,000
T94. DeWayne Walker, NM State
WAC
$400,000
99. Mario Cristobal, FIU
Sun Belt
$390,000
T100. Chris Ault, Nevada
WAC
$375,000
T100. Howard Schnellenberger, FAU
Sun Belt
$375,000
 
Just goes to show, that while $2 M won't bring in the top 10 guys, it is a very respectable salary to attract candidates.
 
I'll look for a list but I'm not sure how reliable the data is. From the Federal Govt CBO:

[/Even in that group of elite Division IA programs, however, more than a quarter of the athletic programs report a deficit each year. That result is more likely to reflect the conceptual difficulties in measuring income rather than a statement about the true underlying profitability of those programs. The correct allocation of revenue and expenses to athletic departments, and thus their net profit, is complicated. There are no rules or even standard practices delineating how schools divide revenue from parking, concessions, or licensing, for example, between the ath letic department and the university.12 On the cost side, schools generally list the full standard tuition as the cost of an athletic scholarship, even though that measure over states the true cost of awarding the scholarship.13 Because accounting practices vary, the reported profit or loss reported here (in Table*3) may be a poor guide to the true financial status of athletic departments.
 
Last edited:
I think I heard that out of 120 D1 programs, only about 14 or so are in the black. That means just about 90% of all schools lose money, net net, on athletics each year.
 
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