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Folsom Field at Westerra Stadium?

Discussion in 'Colorado Football Message Board' started by Buffnik, Dec 11, 2015.

  1. Buffnik

    Buffnik Real name isn't Nik Club Member Junta Member

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    CU_Boulder_Stadium_Renovation-20151211-084202.jpg

    Westerra Credit Union has over $1 billion in assets. https://www.westerracu.com/about-us

    But do non-profit typically do major advertising like stadium sponsorships?
     
  2. Darth Snow

    Darth Snow Hawaiian Buffalo Club Member Junta Member

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    credit union formed by teachers focused on education. Makes sense.
     
  3. Gary Indiana

    Gary Indiana Club Member Club Member

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  4. aik

    aik Club Member Club Member

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    Texas' baseball stadium has an FCU title sponsor. I'm sure other regional posters could find some examples local to them.
     
  5. sackman

    sackman Club Member Club Member

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    Two things: 1) credit unions are "non-profit" in name only. Believe me, they are profit motivated. 2) A billion in assets is chicken feed. Elevations is bigger - a lot bigger. Bellco is bigger- a whole lot bigger.
     
  6. Clean Undies

    Clean Undies Flagship of the 12-Pac Club Member

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    Didn't the Desperate Housewives live on Westerra Lane?
    [​IMG]
     
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  7. MtnBuff

    MtnBuff Not allowed in Barzil 2 Club Member

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    A billion in assets makes it one of Colorados largest but still far from the top (ENT is over $4 billion) http://credituniondirectory.net/Colorado-credit-unions.html

    Also San Diego County Credit Union sponsors the Poinsettia Bowl. Don't know how much their investment is but it is probably an amount that would be at least interesting to CU.
     
  8. sackman

    sackman Club Member Club Member

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    I would tend to think the figure would have to be in excess of $1MM/ year for it to be of much interest.
    Standard ROA for a banking institution is 1%. That would mean this credit union would be shelling out 10% of its profits for one advertisising opportunity.
     
  9. TSchekler

    TSchekler Darth's Hero Club Member

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    I would probably agree with that with low exposure that CU football gets. Comparatively, Sports Authority pays somewhere in the neighborhood of $6mm/year for the naming rights on Mile High.
     
  10. goalline

    goalline Club Member Club Member

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    After my most recent trip, I'm glad Frontier never followed through with naming rights.
     
  11. GoBuffs08

    GoBuffs08 Well-Known Member

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    Although Frontier's success has mirrored CU football in many ways.
     
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  12. Buffnik

    Buffnik Real name isn't Nik Club Member Junta Member

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    I would guess that Westerra would want a much larger presence in the CU system and education/medical campuses within a stadium deal. I don't see the numbers working on stadium alone based on my limited knowledge and what you've told us. It seems to make sense if it's an aspect of a larger deal, though.
     
  13. gone native

    gone native Club Member Club Member

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    Well how is puny little Westerra supposed to compete with an Ent such as Treebeard?
     
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  14. Jalapeno

    Jalapeno registered user

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    Westerra's logo and Folsom Field look like a good fit. That could mean we would get atms where as a credit union member, you wouldn't have to worry about paying atm fees. That would be easier to shell out cash for food & drinks and shop the CU merchandise store. (is it open yet?)
     
  15. sackman

    sackman Club Member Club Member

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    Unless they are planning a merger with Elevations, I don't see that happening. Elevations is the old CU Credit Union.
     
  16. Shldr2Shldr

    Shldr2Shldr Club Member Club Member

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    Give us all the monies.

    FF@WS sounds good enough. The logo works well. I say make it happen.
     
  17. TSchekler

    TSchekler Darth's Hero Club Member

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    I personally liked the Muscle Pharm advertising that was going on over the summer at FF. I thought a partnership with them would have awesome, especially with MP being founded locally.
     
  18. Clean Undies

    Clean Undies Flagship of the 12-Pac Club Member

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    Wouldn't you like to know the amount of the deal first?

    THAT is some faith in Rick George.

    For all we know, a Westerra senior VP was hosting a conference function on the party deck and just bought stadium naming rights on the videoboard by the hour.
     
  19. Shldr2Shldr

    Shldr2Shldr Club Member Club Member

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    Even if it the scenario is as you described, good for CU. more money please.
     
  20. StormTrooper

    StormTrooper Millennial Liason Club Member

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    I hate naming rights.
     
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  21. Shldr2Shldr

    Shldr2Shldr Club Member Club Member

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    The Chipotle C-Unit would be badass.

    Imagine the free burritos and t-shirts.
     
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  22. Darth Snow

    Darth Snow Hawaiian Buffalo Club Member Junta Member

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    Plus, the resulting detritus from the noro-virus would really create a difficult environment for the visitor's bench!
     
  23. SINKRATZ

    SINKRATZ Club Member Club Member

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    CU sh**s the bed on and off the field - it's a natural fit.
     
  24. buff4bcs1985

    buff4bcs1985 Hail to the King

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    HE'S TINI LOL
     
  25. SpacemanSpiff

    SpacemanSpiff Club Member Club Member

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    University of Houston added a credit union as the stadium sponsor in 2014. Texas Dow Employees Credit Union (TDECU).
     
  26. Shldr2Shldr

    Shldr2Shldr Club Member Club Member

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    Hmmm

    USANA Place @ The University of Colorado?

    upload_2015-12-11_13-39-11.png
     
  27. Buffnik

    Buffnik Real name isn't Nik Club Member Junta Member

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    Usana is in Salt Lake City. Weird.
     
  28. goalline

    goalline Club Member Club Member

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    Are you guys just photo shopping random companies now?

    Rep to the funniest shop job... oh wait. never mind.
     
  29. Clean Undies

    Clean Undies Flagship of the 12-Pac Club Member

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    Never mind?!?

    At first, the fans who have stuck around all these years will appreciate this one. And when things get turned around, the visitors will have more to worry about than the elevation.

    image.jpeg
     
  30. buff4bcs1985

    buff4bcs1985 Hail to the King

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    they are trying to sell sponsorships and are showing interested parties All available options for those sponsorships. Its a pretty common tactic in sports sales.
     

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