baldeagle
Well-Known Member
Coach Prime's "We comin" was a genius move both for marketing and for motivation. It's short and catchy. It's easy to remember. And from a motivational standpoint, it says "Look out. You're about to get run over." It speaks of dominance. Picture a room full of warriors and outside the room comes a voice - "We comin". All the heads turn to see who it is. Nothing could communicate his vision for the team better than those two words.