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CU has rejoined the Big 12 and broken college football - talking out asses continues

Season 1 Fairfax GIF by Amazon Prime Video
 
"I would not want to be a part of the PAC12. The future is bleak"

Paul Finebaum

"That league {PAC12} is very diminished. They are still in big trouble"

Paul Finebaum
 


Starts around the 19 min mark.

Ourand now saying deal not till Labor Day. Schools should know what they are doing in a month.

Never thought the PAC would go into their media day deal less.
Can't make this **** up. Lol

Ourand can’t describe any part of the deal or framework of a deal because he doesn’t know. That show has been saying the same thing for 6 months now.
 
WSJ article today has this bit.

Share of U.S. TV-viewing time, May 2023:

Streaming 36.4%
Cable 31.1%
Broadcast 22.8%
Other 9.7%
If streaming is such a big deal why hasn't the SEC gone all in on Amazon or Apple?
Why did they sign with ESPN/ABC ?
 
If streaming is such a big deal why hasn't the SEC gone all in on Amazon or Apple?
Why did they sign with ESPN/ABC ?
Because when you're in first or second in market share and your current partners offer you a monster increase to renew you don't take risks and get creative beyond signing a shorter term to not be left behind if the market trends accelerate.
 
If streaming is such a big deal why hasn't the SEC gone all in on Amazon or Apple?
Why did they sign with ESPN/ABC ?
that list is broken down by hours of viewing time, treating all hours equally.

I think you'd have a different ranking if it was sorted by "dollars of spend * hours of viewing time"; i.e. those who are drive the boat and spend the advertising dollars are still watching cable and sattelite while Nik's kid is viewing hours and hours of YouTube but not spending any money with those advertisers.
 
My 14 year old watches YouTube, TikTok and then Netflix and Disney+ all on her laptop while there's a perfectly good 75 inch tv in the next room.
Yep. I even offered to connect his laptop to the tv so he could watch on the big screen but he didn't want to. I really don't understand, but I do acknowledge that I'm probably representative of the core market for another 5-10 years (whatever it will be in the future).
 
Case study of 1, but my 14 year old watches hours of YouTube but almost never watches regular television. He says that most of his friends are similar.

Have nephews & nieces in that age category...I don't recall seeing them watching sports on television.
 
If streaming is such a big deal why hasn't the SEC gone all in on Amazon or Apple?
Why did they sign with ESPN/ABC ?
Because when you're in first or second in market share and your current partners offer you a monster increase to renew you don't take risks and get creative beyond signing a shorter term to not be left behind if the market trends accelerate.

Bingo. The SEC didnt need to take that risk. I am sure ESPN would love to put more content on ESPN+ to boost subs but Id imagine its in some of these contracts that they cant deliver content as streaming only. The SEC might find itself in a less comfortable spot as ESPN declines thru continued cord cutting and cant pay big bucks again at the next round (see ACC, P12). The Pac-12 being stuck in the spot it finds itself might be forced to innovate with streaming and finding success.
 
y'all think the sec doesn't know their audience? look at the number of people still on broadcast. i don't know anyone who has used an antenna in decades. think that is the same in the rural south?

we aren't the sec. that cuts a whole bunch of ways, some good and some bad for football.

finebaum can lick saban's taint.
 
WSJ article today has this bit.

Share of U.S. TV-viewing time, May 2023:

Streaming 36.4%
Cable 31.1%
Broadcast 22.8%
Other 9.7%
Case study of 1, but my 14 year old watches hours of YouTube but almost never watches regular television. He says that most of his friends are similar.
My 14 year old watches YouTube, TikTok and then Netflix and Disney+ all on her laptop while there's a perfectly good 75 inch tv in the next room.
I haven't had TV for 15 years. It is going to die soon, and sports will have to adapt to the smaller payouts on streaming

This is the stuff that keeps network execs up on sleepless nights. Kids are not watching their TV at all. And that might make the money some sports TV is based on a house of cards soon. As the money pile shrinks some content is let go of (see ACC, P12) so that the remaining money can be concentrated to save the content that delivers eye balls (NFL, B1G, SEC). Bigtime College Football may diminish quite a bit with the death of Boomers and GenX generations much like Baseball has ceased being Americas pastime. Boxing used to be pretty big once as well.
 
I haven't had TV for 15 years. It is going to die soon, and sports will have to adapt to the smaller payouts on streaming
I do think that sporting events and awards shows had inflated values as the old viewing model was reaching the end of its life cycle. Programming that people watched live, therefore not able to skip commercials, was exceptionally valuable. Now it looks like the industry is cutting production costs to maintain profitability of sports programming despite cord cutting and flat-to-declining viewership while still paying a premium.

I think what we'll see with tv stations will be similar to what happened to newspapers and magazines. Failures, consolidations, infrastructure cuts, sharing of original content across properties, and then dumping of assets which don't perform.
 
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